
branded
词源
源自中古英语 'branden'(烙印记),与古诺尔斯语 'brandr'(燃烧、烙印)相关,最初指用热铁烙标记。
adjective
❶ 指商品或物品带有特定品牌标志或商标的,通常用于区分不同制造商的产品。
“She prefers branded clothes over generic ones.”
(她更喜欢品牌服装而不是普通服装。)
“The store sells both branded and unbranded electronics.”
(这家店销售品牌和非品牌的电子产品。)
❶ 被公开指责或标记为某种负面形象,常用于形容人或事物被污名化。
“He was branded a traitor by his former allies.”
(他被昔日的盟友指责为叛徒。)
“The company was branded as unethical after the scandal.”
(丑闻发生后,这家公司被贴上了不道德的标签。)
verb
❶ 给某物打上品牌标记,通常指在动物或商品上烙印记或贴标签。
“The cattle were branded with the ranch's symbol.”
(牛群被打上了牧场的标志。)
“They branded their products with a unique logo.”
(他们用独特的标志给自己的产品打上品牌。)
❶ 公开指责或给某人贴上某种负面标签,使其形象受损。
“The media branded him as a fraud.”
(媒体公开指责他是骗子。)
“She was branded a liar by her opponents.”
(她被对手贴上了骗子的标签。)
常见短语
branded content — 品牌内容,指由品牌制作或赞助的媒体内容,旨在推广品牌形象而非直接销售产品。
“The company produced branded content to engage with its audience.”
(该公司制作了品牌内容以吸引受众。)
branded as — 被贴上某种标签或指责,常用于负面语境中描述某人或某物被公开定性。
“He was branded as a coward after fleeing the scene.”
(他在逃离现场后被贴上了懦夫的标签。)